This week, we’re taking a sneak peek at the ad library of vitamin brand Care/of. We’ll walk through what they do well, where they can improve, and how you can apply these takeaways to your campaigns.

Grab the deck mentioned about how to adapt your messaging to uncertain times here.

Some topics we cover:

• The Website Walkthrough – a favorite ad format of ours that consistently performs.
• Does mentioning ingredients within ads work?
• How to include your main benefits in visuals creative.
• How to do an effective stop motion animation.
• and more!